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FREELANCE COMMUNICATIONS CONSULTANT

Ellie Jane Communications works with founders, SMEs and purpose-led organisations to shape strategic narratives, sharpen positioning and create communications that build reputation and long-term impact.

 

I help organisations define what they stand for and how they should communicate it.

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ABOUT ME

I'm Ellie Weehuizen, owner of Ellie Jane Comms. (Lessons on how to pronounce my surname are available on request!) 

With an impressive track record spanning over eighteen years, I've honed my expertise by constructing creative communications campaigns for both private and public sector organisations. My secret? I combine a powerful set of strategic skills with imaginative and innovative thinking.

My journey began in the fast-paced world of a corporate PR agency, and I swiftly transitioned to in-house communication roles for SME businesses. From promoting ethical travel to collaborating with renowned cultural institutions and curating experiences in the realm of food and drink, my professional career has been diverse. What unites my experiences is my unwavering pursuit of clients and organisations with a beating heart, a strong purpose, and a genuine desire to engage in meaningful business. Want to know more? Read my blog.

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Jeremy Smith, Co-founder of

Tourism Declares said:

"Ellie has been a total star building and co-leading our outreach team at Tourism Declares. She's been instrumental to us developing a content strategy, has done remarkable work on delivering our outreach for new members, and has been a pleasure to work with throughout, giving freely of enormous amounts of energy and insight to help us develop our growing initiative in this most challenging time.

As a result, we have had an amazing year, and it wouldn't have been possible without her."

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SKILLS

Clear messaging is the foundation of effective communications. I work with founders and purpose-led organisations to define what they stand for, sharpen their positioning and develop strategic messaging that builds trust, differentiation and long-term reputation. From audience insight and key messaging to narrative development and communications planning, I help create clarity that drives every aspect of your communications.

STAKEHOLDER ENGAGEMENT

Powerful relationships

Strong brands are built through strong relationships. I help organisations communicate effectively with stakeholders, partners, employees and audiences through thoughtful engagement strategies and clear, authentic communications. Whether building partnerships, managing internal communications or strengthening external reputation, I focus on creating meaningful and lasting connections.

Communications should support business goals, not just fill channels. I develop strategic communications approaches that align brand, reputation and audience engagement, helping organisations communicate with greater consistency, confidence and impact. This includes communications planning, stakeholder messaging, thought leadership and reputation-focused strategy.

STRATEGIC CONTENT & STORYTELLING

Credibility

I help organisations translate complex ideas into compelling stories that connect with the right audiences. From thought leadership and campaign narratives to website copy, reports and editorial content, I create strategic content designed to strengthen positioning, communicate value and build credibility.

MESSAGING & POSITIONING

Clarity 

STRATEGY

Reputation matters

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WHAT I OFFER

SERVICES AVAILABLE

LET’S CHAT

I am currently accepting new projects, and would love to hear from you. Get in touch today so we can discuss next steps.

Brighton, UK

+44 (0)7412 170 315

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Contact Ellie

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MESSAGING & NARRATIVE STRATEGY

Every organisation has a story. The challenge is telling it clearly, consistently and in a way that resonates with the people you want to reach.

I work with founders, SMEs and purpose-led organisations to define what they stand for, uncover what makes them different and develop messaging frameworks that bring their story to life. Through workshops, research and strategic thinking, I create the narrative foundations that underpin everything from websites and thought leadership to stakeholder communications and campaigns.

Rather than jumping straight into content creation, I help organisations answer the bigger questions: Why do you exist? What do you want to be known for? What change are you trying to create? And why should people care?

Together, we'll build a clear narrative that gives your communications direction, consistency and impact.

 

Typical outputs include:

  • Brand narrative frameworks

  • Messaging architecture and message houses

  • Vision, mission and values development

  • Brand and organisational positioning

  • Key messaging and proof points

  • Audience-specific messaging

  • Stakeholder communications frameworks

  • Brand story development

  • Communications audits

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STRATEGIC COMMUNICATIONS

Communications should support your business objectives, not exist as a standalone activity.

 

I help organisations develop practical communications strategies that build reputation, strengthen stakeholder relationships and support long-term growth. Whether you're launching a new initiative, navigating change or looking to raise your profile, I'll create a roadmap that ensures every communication has purpose and impact.

Examples include:

  • Communications strategy development

  • Reputation and brand-building plans

  • Stakeholder communications

  • Thought leadership strategies

  • Campaign planning

  • Internal communications frameworks

THOUGHT LEADERSHIP & STRATEGIC CONTENT

Good content doesn't just fill channels; it builds credibility, trust and influence.
 

I help leaders and organisations identify the stories worth telling and turn them into high-quality content that supports business goals. From long-form thought leadership and reports to website copy and campaign narratives, I create content that positions you as an authority in your field.

Examples include:

  • Thought leadership programmes

  • Articles and opinion pieces

  • White papers and reports

  • Website messaging and copy

  • Case studies

  • Executive communications

EDITORIAL & CONTENT DEVEOPMENT

When your content needs a critical eye, I provide expert editing and refinement to ensure your communications are clear, engaging and aligned with your objectives.

From research reports and impact studies to websites and publications, I help organisations strengthen their content through careful editing, structure and storytelling.

Examples include:

  • Copyediting and proofreading

  • Research and policy reports

  • Impact reports

  • Website content reviews

  • Publication editing

  • Editorial consultancy

Blue Sky Clouds

I partner with founders, SMEs and purpose-led organisations to develop clear messaging, strategic communications and thought leadership that build reputation, trust and long-term impact.

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